{"id":6666,"date":"2023-02-11T21:12:00","date_gmt":"2023-02-11T21:12:00","guid":{"rendered":"https:\/\/andrea.publikendi.com\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/"},"modified":"2023-02-11T21:12:00","modified_gmt":"2023-02-11T21:12:00","slug":"sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa","status":"publish","type":"post","link":"https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/","title":{"rendered":"Sai cosa vuole VERAMENTE il tuo cliente? E lui, lo sa?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\n\nLe persone cercano qualcosa, sempre.<br>Che sia un oggetto, un servizio, un&#8217;emozione&#8230;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Siamo animali sociali eternamente insoddisfatti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sta alle aziende capire cosa viene cercato dal proprio pubblico e intercettare questo bisogno.<br>Il segreto \u00e8 comprendere il grado di consapevolezza del consumatore rispetto al proprio bisogno o desiderio.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sanno cosa vogliono con precisione?<br>O piuttosto hanno un desiderio che per\u00f2 non hanno ben chiaro come soddisfare?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Prima di fare qualsiasi azione DEVI comprendere come intercettare questa domanda, ma soprattutto se \u00e8 una domanda pienamente consapevole o latente.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Non esiste una guida a questo, ma solo tanta tanta tanta analisi.<br>O preferisci buttare soldi con azioni random?\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sei un cecchino&#8230; O ti senti Rambo?<\/p>\n","protected":false},"author":1,"featured_media":6763,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-6666","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sai cosa vuole VERAMENTE il tuo cliente? E lui, lo sa? - Andrea Carta<\/title>\n<meta name=\"description\" content=\"Sei un cecchino... O ti senti Rambo?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sai cosa vuole VERAMENTE il tuo cliente? E lui, lo sa? - Andrea Carta\" \/>\n<meta property=\"og:description\" content=\"Sei un cecchino... O ti senti Rambo?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/\" \/>\n<meta property=\"og:site_name\" content=\"Andrea Carta\" \/>\n<meta property=\"article:publisher\" content=\"www.facebook.com\/andreacarta.net\" \/>\n<meta property=\"article:author\" content=\"www.facebook.com\/andreacarta.net\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-11T21:12:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/andreacarta.net\/wp-content\/uploads\/2024\/03\/andrea-carta-4.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1438\" \/>\n\t<meta property=\"og:image:height\" content=\"960\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Andrea Carta\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andrea Carta\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/andreacarta.net\\\/index.php\\\/2023\\\/02\\\/11\\\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/andreacarta.net\\\/index.php\\\/2023\\\/02\\\/11\\\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\\\/\"},\"author\":{\"name\":\"Andrea Carta\",\"@id\":\"https:\\\/\\\/andreacarta.net\\\/#\\\/schema\\\/person\\\/6697ff7ee67e23097a9943c6be47bc81\"},\"headline\":\"Sai cosa vuole VERAMENTE il tuo cliente? E lui, lo sa?\",\"datePublished\":\"2023-02-11T21:12:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/andreacarta.net\\\/index.php\\\/2023\\\/02\\\/11\\\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\\\/\"},\"wordCount\":115,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/andreacarta.net\\\/#\\\/schema\\\/person\\\/6697ff7ee67e23097a9943c6be47bc81\"},\"image\":{\"@id\":\"https:\\\/\\\/andreacarta.net\\\/index.php\\\/2023\\\/02\\\/11\\\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/andreacarta.net\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/andrea-carta-4.jpg\",\"articleSection\":[\"Marketing\"],\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/andreacarta.net\\\/index.php\\\/2023\\\/02\\\/11\\\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/andreacarta.net\\\/index.php\\\/2023\\\/02\\\/11\\\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\\\/\",\"url\":\"https:\\\/\\\/andreacarta.net\\\/index.php\\\/2023\\\/02\\\/11\\\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\\\/\",\"name\":\"Sai cosa vuole VERAMENTE il tuo cliente? E lui, lo sa? - Andrea Carta\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/andreacarta.net\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/andreacarta.net\\\/index.php\\\/2023\\\/02\\\/11\\\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/andreacarta.net\\\/index.php\\\/2023\\\/02\\\/11\\\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/andreacarta.net\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/andrea-carta-4.jpg\",\"datePublished\":\"2023-02-11T21:12:00+00:00\",\"description\":\"Sei un cecchino... O ti senti Rambo?\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/andreacarta.net\\\/index.php\\\/2023\\\/02\\\/11\\\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\\\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/andreacarta.net\\\/index.php\\\/2023\\\/02\\\/11\\\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/andreacarta.net\\\/index.php\\\/2023\\\/02\\\/11\\\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\\\/#primaryimage\",\"url\":\"https:\\\/\\\/andreacarta.net\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/andrea-carta-4.jpg\",\"contentUrl\":\"https:\\\/\\\/andreacarta.net\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/andrea-carta-4.jpg\",\"width\":1438,\"height\":960},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/andreacarta.net\\\/index.php\\\/2023\\\/02\\\/11\\\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/andreacarta.net\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sai cosa vuole VERAMENTE il tuo cliente? E lui, lo sa?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/andreacarta.net\\\/#website\",\"url\":\"https:\\\/\\\/andreacarta.net\\\/\",\"name\":\"Andrea Carta - Direzione strategica e operativa\",\"description\":\"Strategic direction\",\"publisher\":{\"@id\":\"https:\\\/\\\/andreacarta.net\\\/#\\\/schema\\\/person\\\/6697ff7ee67e23097a9943c6be47bc81\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/andreacarta.net\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\\\/\\\/andreacarta.net\\\/#\\\/schema\\\/person\\\/6697ff7ee67e23097a9943c6be47bc81\",\"name\":\"Andrea Carta\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/andreacarta.net\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/cropped-AC-Logofolio-19_andrea-carta.webp\",\"url\":\"https:\\\/\\\/andreacarta.net\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/cropped-AC-Logofolio-19_andrea-carta.webp\",\"contentUrl\":\"https:\\\/\\\/andreacarta.net\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/cropped-AC-Logofolio-19_andrea-carta.webp\",\"width\":512,\"height\":512,\"caption\":\"Andrea Carta\"},\"logo\":{\"@id\":\"https:\\\/\\\/andreacarta.net\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/cropped-AC-Logofolio-19_andrea-carta.webp\"},\"description\":\"Affianco imprese e organizzazioni nel definire posizionamento, costruire processi solidi e far avanzare progetti di sviluppo con impatto concreto su chi fa parte dell'azienda e sul territorio in cui opera.\",\"sameAs\":[\"https:\\\/\\\/andreacarta.net\",\"www.facebook.com\\\/andreacarta.net\",\"www.instagram.com\\\/andreacarta27\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/andreacartastrategy\\\/\"],\"url\":\"https:\\\/\\\/andreacarta.net\\\/index.php\\\/author\\\/andrea\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sai cosa vuole VERAMENTE il tuo cliente? E lui, lo sa? - Andrea Carta","description":"Sei un cecchino... O ti senti Rambo?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/","og_locale":"it_IT","og_type":"article","og_title":"Sai cosa vuole VERAMENTE il tuo cliente? E lui, lo sa? - Andrea Carta","og_description":"Sei un cecchino... O ti senti Rambo?","og_url":"https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/","og_site_name":"Andrea Carta","article_publisher":"www.facebook.com\/andreacarta.net","article_author":"www.facebook.com\/andreacarta.net","article_published_time":"2023-02-11T21:12:00+00:00","og_image":[{"width":1438,"height":960,"url":"https:\/\/andreacarta.net\/wp-content\/uploads\/2024\/03\/andrea-carta-4.jpg","type":"image\/jpeg"}],"author":"Andrea Carta","twitter_card":"summary_large_image","twitter_misc":{"Scritto da":"Andrea Carta","Tempo di lettura stimato":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/#article","isPartOf":{"@id":"https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/"},"author":{"name":"Andrea Carta","@id":"https:\/\/andreacarta.net\/#\/schema\/person\/6697ff7ee67e23097a9943c6be47bc81"},"headline":"Sai cosa vuole VERAMENTE il tuo cliente? E lui, lo sa?","datePublished":"2023-02-11T21:12:00+00:00","mainEntityOfPage":{"@id":"https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/"},"wordCount":115,"commentCount":0,"publisher":{"@id":"https:\/\/andreacarta.net\/#\/schema\/person\/6697ff7ee67e23097a9943c6be47bc81"},"image":{"@id":"https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/#primaryimage"},"thumbnailUrl":"https:\/\/andreacarta.net\/wp-content\/uploads\/2024\/03\/andrea-carta-4.jpg","articleSection":["Marketing"],"inLanguage":"it-IT","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/","url":"https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/","name":"Sai cosa vuole VERAMENTE il tuo cliente? E lui, lo sa? - Andrea Carta","isPartOf":{"@id":"https:\/\/andreacarta.net\/#website"},"primaryImageOfPage":{"@id":"https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/#primaryimage"},"image":{"@id":"https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/#primaryimage"},"thumbnailUrl":"https:\/\/andreacarta.net\/wp-content\/uploads\/2024\/03\/andrea-carta-4.jpg","datePublished":"2023-02-11T21:12:00+00:00","description":"Sei un cecchino... O ti senti Rambo?","breadcrumb":{"@id":"https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/#primaryimage","url":"https:\/\/andreacarta.net\/wp-content\/uploads\/2024\/03\/andrea-carta-4.jpg","contentUrl":"https:\/\/andreacarta.net\/wp-content\/uploads\/2024\/03\/andrea-carta-4.jpg","width":1438,"height":960},{"@type":"BreadcrumbList","@id":"https:\/\/andreacarta.net\/index.php\/2023\/02\/11\/sai-cosa-vuole-veramente-il-tuo-cliente-e-lui-lo-sa\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/andreacarta.net\/"},{"@type":"ListItem","position":2,"name":"Sai cosa vuole VERAMENTE il tuo cliente? E lui, lo sa?"}]},{"@type":"WebSite","@id":"https:\/\/andreacarta.net\/#website","url":"https:\/\/andreacarta.net\/","name":"Andrea Carta - Direzione strategica e operativa","description":"Strategic direction","publisher":{"@id":"https:\/\/andreacarta.net\/#\/schema\/person\/6697ff7ee67e23097a9943c6be47bc81"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/andreacarta.net\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":["Person","Organization"],"@id":"https:\/\/andreacarta.net\/#\/schema\/person\/6697ff7ee67e23097a9943c6be47bc81","name":"Andrea Carta","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/andreacarta.net\/wp-content\/uploads\/2026\/01\/cropped-AC-Logofolio-19_andrea-carta.webp","url":"https:\/\/andreacarta.net\/wp-content\/uploads\/2026\/01\/cropped-AC-Logofolio-19_andrea-carta.webp","contentUrl":"https:\/\/andreacarta.net\/wp-content\/uploads\/2026\/01\/cropped-AC-Logofolio-19_andrea-carta.webp","width":512,"height":512,"caption":"Andrea Carta"},"logo":{"@id":"https:\/\/andreacarta.net\/wp-content\/uploads\/2026\/01\/cropped-AC-Logofolio-19_andrea-carta.webp"},"description":"Affianco imprese e organizzazioni nel definire posizionamento, costruire processi solidi e far avanzare progetti di sviluppo con impatto concreto su chi fa parte dell'azienda e sul territorio in cui opera.","sameAs":["https:\/\/andreacarta.net","www.facebook.com\/andreacarta.net","www.instagram.com\/andreacarta27","https:\/\/www.linkedin.com\/in\/andreacartastrategy\/"],"url":"https:\/\/andreacarta.net\/index.php\/author\/andrea\/"}]}},"_links":{"self":[{"href":"https:\/\/andreacarta.net\/index.php\/wp-json\/wp\/v2\/posts\/6666","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/andreacarta.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/andreacarta.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/andreacarta.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/andreacarta.net\/index.php\/wp-json\/wp\/v2\/comments?post=6666"}],"version-history":[{"count":0,"href":"https:\/\/andreacarta.net\/index.php\/wp-json\/wp\/v2\/posts\/6666\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/andreacarta.net\/index.php\/wp-json\/wp\/v2\/media\/6763"}],"wp:attachment":[{"href":"https:\/\/andreacarta.net\/index.php\/wp-json\/wp\/v2\/media?parent=6666"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/andreacarta.net\/index.php\/wp-json\/wp\/v2\/categories?post=6666"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/andreacarta.net\/index.php\/wp-json\/wp\/v2\/tags?post=6666"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}